Social Ambassador Toolkit

Thanks for helping us spread the word for our “So Everyone Can” Call for Artists window painting awareness campaign and the important programs and services Heartland Family Service provides for our neighbors.

On this page, you’ll find graphics and links for you to share on your social media accounts. Each graphic image on this page is able to be saved and used.

About Heartland Family Service

Click the buttons below to directly share a donation link to your social media. You can also scroll down further to find ideas for posts.

At Heartland Family Service, we help many people walk many paths. But our network of services, programs, advocacy and support share a common goal: breaking cycles of barriers so everyone can.

Can what? Can anything. We’re here to empower our neighbors with options when they have too long had none.


Let’s create a community of opportunity.
So everyone can.

How to Participate in the “So Everyone Can” Call for Artists

Heartland Family Service is excited to announce our new “So Everyone Can” Call for Artists awareness campaign to be featured in the Douglas and Sarpy Counties, Nebraska, and Council Bluffs, Iowa communities!

We are looking for local artists to creatively capture the essence of our Heartland Family Service “So Everyone Can” awareness brand, showing what our community could look like free of obstacles, by painting their concept in local business windows throughout our community. Heartland Family Service works toward offering a community of opportunity every day with the variety of programs and services we provide, and we’re excited to have local artists paint their vision of it!

Once the artists have painted each window depicting their vision on how a community without obstacles could look, anyone who views their artwork will hopefully become inspired to get involved and support Heartland Family Service’s mission: to strengthen individuals and families in our community through education, counseling, and support services.

At Heartland Family Service, we help those we serve overcome obstacles, so they can do anything. As our “So Everyone Can” Call for Artists campaign begins, we’re excited to get our branded message into the community, while also supporting the creativity and livelihood of local artists.

Five local artists will be selected for our awareness campaign, to paint their concepts on five, 5’ x 5’ business windows across our community. The online Call for Artists submission form will be open from June 16 to August 5, 2021.

Artists can submit their proposals to be considered by visiting:

We’ve created some sharable graphics and ideas for you to use in your social media posts. Tap or click on each graphic image to save it to your phone or computer. 

Unsure about making your own post? No problem. It’s also helpful for you to re-share Heartland Family Service’s social posts from our Instagram and Facebook profiles. 


“So Everyone Can” Call for Artists Social Media Post

Heartland Family Service invites artists to imagine a community where everyone has the support they need to succeed.

Artists’ work should answer the question “What could our community look like without any obstacles?”

Selected artists will be assigned an approximately 5×5 foot window space in Douglas County, Sarpy County or Council Bluffs to paint their interpretation of the prompt, inspiring viewers to learn more about Heartland Family Service and support our mission.

Submit Your Art Proposal

About Heartland Family Service

Heartland Family Service is working every day to create a community of opportunity. Our wide range of services, programs, advocacy and support help remove barriers in people’s lives, so everyone can. Can what? Can anything. Each client decides what they need help with, and Heartland Family Service provides the resources and guidance to do it.

Key Homelessness Program Insights

Before the pandemic...

Heartland Family Service received approximately 350 calls a month for housing-related services. Now, we are receiving approximately 1700 calls a month.

In 2020 alone...

Heartland Family Service Connected with more than 78,932 individuals and families through direct services, education and outreach. That’s a small city on its way to finding success, whatever that may mean to them.  

Talking Points

What does Heartland Family Service do?

Heartland Family Service is an organization that offers services, programs, advocacy and support to individuals and families in Omaha and surrounding areas. Their programs fall under three categories: Child & Family Well-Being, Counseling & Prevention, and Housing, Safety, & Financial Stability. All of these programs work together to make sure that each person served is able to break cycles of barriers, whether individual, systemic or both, to live an unhindered life. On a broader scale, the organization’s work aims to create a community of opportunity so everyone can.

How does Heartland Family Service create systemic change?

Heartland Family Service understands that many barriers are not self-imposed, rather, they are a failing of our system. That’s why they do more than resolve issues in people’s lives, they work to eliminate the cause for good. Their Advocacy Taskforce proactively and strategically educates government decision-makers. The Taskforce makes sure these decision-makers hear and understand the needs of the people and communities they serve, and that they support efforts to make positive, lasting change.

What does a donation go toward?

With greater awareness and support among the community, Heartland Family Service can help even more neighbors pursue what success means to them. This means hiring more staff, offering tailored programs and investing in future facility updates and expansion. 

How do we know when we’ve reached this community of opportunity?

Simply put, Heartland Family Service will know they’ve reached a community of opportunity when each of our neighbors can face any obstacle with the confidence that they have the ability and support to overcome it. Even further, that the obstacle, especially one that has historically oppressed people, does not exist in the first place.

Why would Heartland Family Service want to create a community where their organization is no longer needed?

Any organization that wholly believes in its mission should have the goal of ceasing to exist. Heartland Family Services understands that their goals paint a utopia that may never fully come to fruition, but they have the responsibility to relentlessly reach for it. Aiming for a community of opportunity creates a guiding compass for their actions, and if they can reach it someday, they’ll gladly close their doors.

Why should donors give to Heartland Family Service instead of directly to people in need?

Heartland Family Service is not asking donors to choose between options, because the work they do is a direct service to people in need. They help people navigate community resources that are often complicated, overwhelming or inaccessible. The core of everything they do is centering neighbors’ needs, not what they think they need, through tailored programs and supportive services. While some of their funds do go toward their staff and facilities, the investment of those funds into their organization creates a larger impact in our entire community.

Share Success Stories 

When we say “so everyone can,” we leave the definition of what “can” is open to the people we’re serving. The stories below show what “can” meant to two of our many clients. These are great to share as testimony to the real impact that’s happening in our community each day.

Savannah Can.

For Savannah, “can” meant overcoming mental health challenges to graduate school and find independence.

Liz Can.

For Liz and her family, “can” meant staying together in the face of adversity and getting their daughter back home safely.

Jim Can.

For Jim, “can” meant finding a stable, secure housing to work toward a brighter future.