Leadership Team

John Jeanetta, MBA, MSW – President and CEO

Appointed president and CEO of Heartland Family Service in 2009, John Jeanetta has led with passion and a strong belief in an expert, trauma-informed, and empowered workplace. John holds a Master of Business Administration degree from the University of Nebraska-Lincoln/Gallup University, a Master of Science in Social Work degree from Columbia University, and a master’s specialization certification in gerontology.


Marzia Puccioni Shields – Chief Development Officer

As Chief Development Officer, Marzia oversees the agency’s fundraising efforts, volunteer involvement, marketing communications, and grant writing. Her career includes nearly 25 years of development and non-profit management experience with comprehensive experience in major gift cultivation and solicitation, planned and annual gifts and wills, endowment support, special events fundraising, sponsorship sales, and individual giving.


Greg Ryan – Chief Strategy Officer

Before serving as Chief Strategy Officer, Greg served as a therapist, Program Director for Community Based Evaluations, and Director of Quality Improvement and Compliance. Greg facilitates the development, implementation and monitoring the agency’s strategic plan.


Mary O’Neill ­– Chief Operating Officer

Mary oversees day-to-day operations, including facility operations, and strategy of our three program areas: Child & Family Well-Being, Counseling & Prevention, and Housing, Safety, & Financial Stability. She provides particular focus in identifying community service gaps for the clients we serve and advocates for funding to address these issues imperative to our clients.


Kerry Wiles, LMHC, IADC, LIMHP – Vice President, Behavioral Health Services

Kerry joined Heartland Family Service in 2004, holding positions such as therapist, Clinical Supervisor, Associate Clinical Director, and Clinical Director in her tenure at the organization. As Vice President of Behavioral Health Services, Kerry manages several important Heartland Family Service programs and related services. Kerry holds Bachelors of Science degrees in Psychology and Sociology from Wayne State College, a Master of Science degree in Community Counseling from the University of Nebraska at Omaha, and is a Licensed Mental Health Counselor (IA), Licensed Independent Mental Health Practitioner (NE), and International Alcohol and Drug Counselor (IA).


Shamala Nadason – Vice President, Human Resources

Shamala began at Heartland Family Service as a Human Resources Specialist in 2005 before becoming Director of Human Resources in 2009. In December 2016, Sham was promoted to Vice President of Human Resources, for which she will continue to oversee services from recruitment, talent management, risk management, learning and development, compliance, and employee engagement. She graduated from the University of Nebraska at Omaha with degrees in Human Resources and Finance, and earned her PHR and SHRM-CP certification in HR. Sham and her husband, Mani, live in Papillion with their two children.

Keellia Guevara, MS – Diversity Officer

Keellia came to Heartland Family Service in 2013 as a Problem Gambling Prevention Specialist and took on the Diversity Officer role in December 2016. In addition to overseeing the agency’s diversity and inclusion initiative, she also helps coordinate the five employee resource groups. Keellia graduated from the University of Iowa with a degree in Liberal Arts and has worked in social services since 2001, building community programs, engaging partnerships, and increasing positive experiences for youth and families. She and her husband, Pedro, live in Omaha with their two children.

Cindy Meyer, MPA – Quality Director, Compliance, Ethics, & Privacy Officer

Cindy joined Heartland Family Service in 2015 as the Quality Director and Privacy Officer. Cindy assumed the additional responsibilities of the Ethics and Compliance Officer in 2018. Cindy has spent the last 20 years in a variety of human services and non-profit roles including Patient Safety, Risk Management, Quality, and direct work with at-risk children and their families. She has a Masters in Public Administration from the University of Nebraska at Omaha.


Mindy Paces, Vice President, Housing & Financial Stability

Mindy graduated from Wayne State in 2009 with a Bachelor’s degree in Human Services Counseling and a minor in Psychology. Her experience includes work in child welfare, intellectual and behavioral disabilities, and adolescent residential substance use treatment. In 2015, she started as a Case Manager in our Rapid Rehousing program, and became Program Director of our Heartland Housing Navigation and Homeless Diversion programs in 2017. She currently oversees many of the Housing, Safety, & Financial Stability programs.

VIctoria CassidyVictoria Cassidy – Clinical Director

Victoria joined Heartland Family Service in 2019 as a clinical supervisor for the One Oak program. Other roles with the agency have included Better Together, Family Works, and Mental Health for Youth in Detention. Beginning her clinical career working in residential treatment centers in Kansas City, Victoria moved into juvenile justice and leading a community-based mental health team in reduction of hospitalizations through implementation of in-home mental and physical health services. Victoria has a passion for working with marginalized populations and providing clinical support through training and guidance. Holding a BA in Psychology and MA in Counseling and Guidance from the University of Missouri-Kansas City, Victoria is a Licensed Independent Mental Health Practitioner in Nebraska and is trained in multiple evidence-based practices including EMDR, DBT, and CBT.


Board of Directors

Julie Strohfus – Chair

Marcos Hernandez – Vice Chair

Megan Holtorf – Chair Emeritus

Thomas A. Frette – Secretary

Travis Richard Fry – Treasurer

Anthony Ashby
Angela Avis
Philana Blakely
Bobby Brumfield
Juli Comstock
Donna Dostal
Tom Frette
Travis Richard Fry
Julie Gibson-Beier
Andrea Hargus
Marcos Hernandez
Megan Holtorf
Becky Jackson
Patty Keairnes
Ralph Maldonado III
Jacque Merritt
Susanne Miller
Dominique Morgan
Amy Olson
Greg Rothermel
Abe Schlott
Matt Smith
Julie Strohfus
Alan Thelen
Barry Thomas
David Warren
Lauren Weivoda
Amanda Williams
Nancy Williams
Leanne Ziettlow

R. J. (Randy) Stevenson – Legal Advisor
John H. Jeanetta, MBA, MSW – President and CEO

North Omaha Community Council

Janis Berry, Co-Chair
Marcia Walker, Co-Chair
Pam Berry
Palistene Gray Moore
Nicole Beasley
Karen Davis
Elaine Moon
Nancy Williams
Susan Whitfield
David Roper
Avis Roper

Sarpy County Advisory Committee

Krista Daly
Jonathan Jameson
Derek Liedle
Faith Morrison
Matt Smith

Southwest Iowa Advisory Committee

Bryan Biederman
Rob Brown
Tricia Danielsen
Donna Dostal
Jim Koch
Dawn Landon
Sherrie McDonald

Child and Family Well-Being logo

Counceling & Prevention hand logo

Housing, Safety & Financial Stability logo